Quite a few of my past posts have been based on concepts and ideas created by other people. Some examples would be “The Dip – Your Bible to Quitting, Perseverance & Winning Big” and “The 4-Hour Workweek Fallacy”.
Every time I’ve written a post based on someone elses ideas, books and whatnot, I’ve felt a little guilty – despite being far from greedy with links, references etc. For some magical reason it seems wrong. Kind of like those re-hashed WSOs and ebooks you see on the net.
But it’s far from wrong, it’s pretty damn awesome if you ask me.
Not all bloggers, authors and “regular” people have the same audiences. Not all Tim Ferriss readers read Seth Godin and vice-versa. That doesn’t mean that they can’t or shouldn’t benefit from both authors materials.
The only thing you’re doing when talking about these things is this: You’re giving attention to extremely valuable content that deserves it.
“But you could just retweet it or share it on Facebook” – No, it’s not the same thing.
The goal isn’t just to share it with your readers, but also give some insight on why it’s valuable, how it has helped you and throw in other thoughts of your own. The goal is to make a valuable resource even more valuable.
When it becomes a problem
The problems start when you start abusing those valuable resources, created by other people.
You rewrite someones blog post, book etc without giving them credit for it and making their resource useless. For example if in my post on The Dip, I hadn’t mentioned that it was Seth Godin’s book and had just plainly rewritten the whole damn book. No one new would know about the book, it would be useless for them afterwards and I would probably gain something from it.
Make it a win-win-win
I think in an ideal scenario, my post on “The 4-Hour Workweek Fallacy” is a perfect example:
- I win from creating a valuable blog post – people read a book that changed my life and understand it better.
- My readers win because they’re more likely to grasp the concept and they get a good book recommendation.
- Tim Ferriss wins by getting more book sales and loyal fans.